“I understand the year 2009 has been announced as the EU Year of Creativity. I hope this is going to include creative thinking and not just the arts. I have offered to give a free seminar in Brussels to EU personnel … Continue reading
De Bono Weekly Message – Thinking through a problem
Because we often consider ‘thinking’ to be problem solving we do not think much about matters which are not problems. If there is a wide open road ahead of us we do not stop to consider the side roads. This … Continue reading
De Bono Weekly Message – Youth Gangs
I have recently had serious meetings both in London and Johannesburg with people concerned with youth crime. There are two things which everyone needs. They are ‘significance’ and ‘achievement’. In today’s world the only way a youngster can get these … Continue reading
De Bono Weekly Message – Creative Task
If you spend a lot of time thinking about things in a creative way then the time is not wasted even if specific ideas are not used. You build up in your mind a reservoir of concepts and possibilities that … Continue reading
De Bono Weekly Message – Information
Many corporations believe that it is enough to collect all data on their computers and then to analyse this data. This sets strategies and makes decisions. The process can be very competent and relieves executives of these complex tasks. But … Continue reading
Tough times call for a creative approach…
Globally the financial markets are in freefall. The sub-prime crisis has hit banks now, and is threatening to affect many other industries and sectors over the coming months. I friend of mine working in an investment bank, with the absence … Continue reading
Are you Crazytive?!
Dr de Bono calls the process by which most companies try to be creative ‘crazytivity’. This is unstructured, ‘brainstorming’ that tends to happen in away days in forests to try to come up with solutions with no structured creative techniques!
Edward de Bono in Bahrain – Maximising Creativity and Lateral Thinking to Deliver Strategic Success.
Bahrain-based Addax Bank has been announced as the headline sponsor of the one-day Edward de Bono conference in the Kingdom on June 1. De Bono will appear live and in person to present Maximising Creativity and Lateral Thinking to Deliver … Continue reading
