Sur/petition – focus on value creation

“Sur/petition: creating value monopolies when everyone else is merely competing” Edward de Bono Competition is based on the idea of different individuals or companies striving to win a part of the same thing. Dr Edward de Bono suggests an alternative: … Continue reading

Converting from academic to business writing

Richard Morris, Accredited Trainer Remember those good ‘ole university dissertations when you were 150 words short of the minimum word count? What did you do? You added in words to extend sentences and paragraphs to get you over the line! … Continue reading

Are all graduates masters of verbal communication?

Richard Morris, Accredited Trainer When organisations develop Graduate Recruitment Days, you can almost guarantee that at the top of the assessment criteria is ‘communication’! Naturally, all employers are looking for an intake of new talent who can ‘hit the ground … Continue reading

Essential soft skills for graduates

Most newly employed graduates have the sector-specific knowledge required to hit the ground running, yet many lack the fundamental practical core skills that prevent them actually doing the job and reaching their full potential. These transferable skills, used across the … Continue reading

Creativity for graduates

I’m Olivia, you may have read my other blog ‘The graduate: a day in the life’. I was lucky enough to attend two of Edward de Bono’s most popular techniques Edward de Bono’s Six Thinking Hats® and Lateral Thinking™. This … Continue reading

The Graduate: A day in the life

Being a graduate is scary. This year’s cohort of freshly graduated newbies to the workplace are the second year group to leave university lumbered with higher debt than ever, with more pressure than ever to perform and succeed. I am … Continue reading

Improving how your graduates write

Madison Abernethy recently graduated from the Ivey Business School at Western University in Canada, where she developed strong interests in marketing, media and corporate communications. Throughout University she was plagued by writer’s block. She admits that 95% of her designated writing … Continue reading